Usability

How does mobile SEO work?

Many businesses invest a lot of time and money into search engine optimisation: spending weeks working on keyword strategies, checking links, and working on the site’s technical framework. But then – nothing happens. This could be because mobile SEO has been neglected. It’s important to remember this vital step, since most searches now come through mobile devices, and Google expects website [...]   

Reading habits on the web

When it comes to content design, trends are always moving forward. Long-established patterns in the offline world have moved into the digital age and evolved into a whole new way of reading web pages. In both conveying and consuming information, our online behaviour has changed our communication and reading habits. Online content is now scanned rather than read word-for-word. These developments [...]   

6 tips for successful A/B testing

Your website or online store is finally ready, but you still need to adapt and optimise it. Even small changes, such as the position of a form or CTA buttons, can have a positive impact on your business. Running simple A/B tests enable you to check certain hypotheses and test them accordingly. But if you decide to use A/B testing to help your company succeed, you need more than just the right [...]   

Online payment gateways: PayPal alternatives

Just a few years ago, the prospect of paying for goods and services online was unimaginable. But in many industries today internet shopping has overtaken high street retail. As a result, online payment services like PayPal have become very popular, with many customers considering them a decisive factor when shopping online. So how do these payment gateways actually function? We’ll explain this [...]   

What does the '404 Not Found' error mean?

How often have you stumbled upon a dead end while surfing the net? HTTP 404 error pages are commonplace online to inform users that the requested page isn’t available. As well as being annoying for visitors, they spell bad news for website owners since a dead link may have a bad influence on a website’s search engine ranking. In this article, we’ll demonstrate the importance of 404 pages and [...]   

SoundCloud alternatives for music marketing

SoundCloud is the market leader for online music services tailored towards musicians looking to publish their work online for free. With its huge reach and great selection of top names, SoundCloud is certainly one of the best places to market your songs. But there are other platforms that are popular too. Some alternatives to SoundCloud including Bandcamp, Mixcloud, and hearthis.at offer special [...]   

Genesis Framework: The road to performance themes

Maybe you have already heard of the WordPress framework Genesis, since the basic theme offered by the American web service StudioPress is one of the most sought-after solutions in terms of template design. The Genesis child themes are also impressive. You can refer to this guide to examine the popularity of this product and the costs associated with its use.   

WordPress themes: elements and structure

The blog software, WordPress, has many strengths, one of them being that design and layout can be separated from the program core. This allows users to customise the appearance of website content using themes without having to interfere with the actual software. Here, we explain the function of WordPress themes, their components, and their structure.   

Creating a forum: how it works

Despite social networks such as Facebook becoming more and more popular, internet forums for free communities are still in as much demand as ever. Thanks to their exclusivity, traditional communication platforms maintain their place online and enhance numerous web projects. What are the possibilities for creating your own forum?   

CSS tricks everyone should know

The style sheet language CSS is one of the most important tools of modern web development. It makes it possible to separate a website’s content and layout from one another and is continuously being developed by the World Wide Web Consortium (W3C). CSS snippets facilitate the design of webpages significantly and can even take on functions of Photoshop and JavaScript. Here, we reveal some useful CSS [...]