Memes as video clips, snippets from popular shows, animated logos, or banner ads: the practical GIF format has universal appeal, and can be used in many online contexts. GIFs can be found all over the internet, but making a GIF is also a popular option, with the added bonus that whoever makes a GIF using original content avoids legal complications. We show you how to create a GIF using both online...
Whether you own an online store, run a corporate website, or write a blog, none of your web projects won’t be successful without photos or graphics. Images create visual stimuli that can enhance the content of your text and appeal to your visitors. However, it is crucial not only to find suitable graphical elements - but also to choose the appropriate graphic file format. The format needs to meet...
Apple has replaced JPEG as the standard image format on iOS 11 and macOS High Sierra. The successor HEIF (High Efficiency Image File Format) enables users to save photos in a more space-saving and higher quality format. Since other platforms such as Windows or Linux do not yet support the new format, the MPEG standard’s possibilities are still limited.
Whether it’s music, photos, or graphics: an engaging website is full of visual elements and multimedia content. But not every website operator has the means to fill their site with their own professional images or music. A good alternative here are works published under a Creative Commons licence – they’re free to use and some can even be used commercially.
When it comes to increasing brand awareness, Instagram is an invaluable tool for businesses. Besides making use of the platform’s regular functions, there are many interesting advertising options. As well as being able to make photo, video, and carousel ads, businesses can promote posts already published to their feed. Creating Instagram ads follows the same structure as with Facebook. If you’ve...
Thumbnails can be found everywhere online. These small images help users to get a preview of web content such as photos or videos, and to select what might interest them. Thumbnails can be seen as teaser, formatted as compressed images. Website operators use the thumbnail images to attract attention and gain clicks. But what exactly are thumbnails? And when are they used?
You don’t have to look too far when searching for free stock photos and images on the internet. But just because images are free, doesn’t automatically mean that they’re all completely unrestricted for use. This is where special licences come into play. We’ll guide you through an overview of the best sources for licence-free images available online.
Computer storage volume is increasing by the year. But while we have access to more gigabytes and terabytes, it’s best to keep the file sizes down to a minimum–especially if you operate a website. This is because compressed data leads to quicker loading times, happy visitors, and a higher Google ranking. Pictures bound for the internet in particular should be compressed. We’ve compiled some of the...
Advertising banners are an elementary component of online marketing. Well-designed advertisements invite the viewer to take advantage of your offer. Therefore, well-made graphics can generate attention, clicks, and ultimately sales. However, many things can go wrong when it comes to banner design. We explain to you in a step-by-step guide what constitutes good banner advertising and which mistakes...
Background removal is one of the most important processes in graphics programs. We show you how you can use Photoshop, GIMP, Paint.NET, online tools, or even PowerPoint to easily remove image backgrounds – an essential skill for those who run e-commerce sites, or who wish to create online collages and graphics.
