Company Start-Up

Free website builders: pros and cons

Free website builders: pros and cons

If you want to create your own website, there are a lot of different options available. Free website builders are a way to set up a website quickly and easily for free, with no experience necessary. These sites have built-in templates and intuitive functions that help make your website look professional at no extra cost. So why don’t all companies use them? There are pros and cons to free website...

Crowdfunding

Crowdfunding

Crowdfunding is a way of raising funds for a project using an online campaign. It’s a popular way of financing, especially for private individuals and startups. Usually private individuals are addressed directly. Four main crowdfunding models have been established, which differ depending on the rewards you promise your donors in return. In our article, you will also learn about what makes a good...

E-commerce in the UK: flourish online

E-commerce in the UK: flourish online

With online shopping becoming ever more popular and convenient, more and more industries are flourishing in the world of e-commerce. This is partly due to the fact that it’s easier than ever before to build and run a professional web store. But what are most important things to remember when getting into e-commerce? And how can you be successful with little or no experience?

How to create a website on Mac devices

How to create a website on Mac devices

Whether you’re a dab hand or a total novice, web designers are spoilt for choice when it comes to creating their web presence. Even with minimal knowledge of HTML and JavaScript, creating websites on Mac computers can be a simple process; you just need a web editor and a great idea. It’s also easier than ever to realise more complex projects thanks to a wide range of user-friendly, professional...

Admin-C and Tech-C: Whois requirements explained

Admin-C and Tech-C: Whois requirements explained

Admin-C, Tech-C, and Zone-C – these roles are all related to domain registration. They represent the important points of contact in domain operations, and their contact details can be found on every Whois entry. But what do these positions actually involve? Who are they filled by? And what rights do the Admin-C, Tech-C, and Zone-C really have?

Finding the right CMS for small businesses

Finding the right CMS for small businesses

Choosing the right CMS for your small to medium-sized business isn’t easy, but you certainly can’t complain about a lack of choices. But this diversity can quickly lead to a system that is far too complex for your requirements and leaves you at a disadvantage. In this guide, we’ll give you tips on what to consider when looking for the perfect content management software for your web presence.

SWOT analysis - How to create a positional analysis

SWOT analysis - How to create a positional analysis

A SWOT analysis links internal inquiries with environmental analyses. The comparisons of strengths and weaknesses of individual business areas as well as external chances and risks make it possible to position a company in the competitive environment. The goal of such an analysis is to identify potentials and threats. The results of the SWOT analysis are presented in the form of a matrix and...

Buying a website: pros and cons

Buying a website: pros and cons

Instead of creating a website yourself, buying a ready-made website is also an option. This way you can reduce your workload and receive a complete web presence including existing visitors and customer base. But what risks are associated with buying a ready-made website? And what costs can you expect?

Registering your company name or trademark

Registering your company name or trademark

The name of your business is critical for success. A good company name can create a strong brand that will allow you to stand out among the competition. But what happens after you’ve found the perfect name for your company? Read on to find out more about registering a company name and registering a trademark.

Social intranet – what is it?

Social intranet – what is it?

One of the most important parts in modern, digital corporate structures is the networking of individual departments and employees. Whether SMEs or large corporations, passing on information, knowledge, and feedback at a snail’s pace, not only slows down the daily work processes, but also has a negative effect on the company’s progress and development. Social intranets are therefore being used more...