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What do EU cookie laws mean for you?

Online cookies used to track behavior online are commonplace in the modern internet world, serving many functions, from storing login information to telling websites which pages you visit. In 2011, EU member states implemented their respective cookie policies, dictated by amendments made in 2009 to the EU directive for privacy and data protection online. But what do these rules mean for UK businesses? And do they affect US website operators? [...]  

The evolution of Google search results: 1998 to present

Google has more or less shaped the way that we search for things online. The undisputed market leader among search engines has consistently found new features and functions to simplify and speed up the methods we use to find web pages and information on the internet. Since the foundation of the Google search back in 1998, Larry Page and Sergey Brin’s internet giant has consistently kept things moving – giving both users and marketers alike food for thought. [...]  

The Google evolution: Mobile search results

In the modern world you don’t just have your smartphone on you at all times – you have Google as your daily companion as well. Through its broad range of services and applications for mobile devices the search engine market leader has taken a firm grip of the mobile phone industry with the help of its many partners. Google offers more than just a mere mobile search, the company provides personal digital assistance on smartphones designed to help users organize their day-to-day life, get from A to B, and always stay on up to date with the things that matter. [...]  

Progressive web apps | what advantages do they offer?

The app market has already produced several new and progressive app formats; conventional native apps were followed by the development of web apps and hybrid apps. But then what is a progressive web app (PWA)? Fundamentally, they are based on the concept of a web app that then takes the form of an app. But PWAs manage to go one step further, promising users the optimised use of a mobile device’s native functions, as well as being fully operational offline. [...]  

How HTTP/2 optimizes the World Wide Web

HTTP/2 has been released and is the official successor of the internet protocol HTTP/1.1. It is already compatible with most of the current web browsers and servers. Up to this point, many of the bigger website operators have switched to using the new transfer protocol. But what lies behind the Hyper Transfer Protocol and what are the advantages of the new version? [...]  

The best Google AdSense alternatives

More and more website operators are looking for alternatives to Google. Even when it comes to online marketing, it’s obvious that Google has a finger in every pie. But sometimes you have to rely on a different solution, for example, if you don’t pass the strict guidelines or find yourself blocked. This is often the case with Google AdSense, the advertising network for publishers. What are the alternatives to Google AdSense? [...]  

What is HTML5?

HTML5 is the new core language of the internet. But many web developers have opted out of this version and instead still use older markup languages like HTML 4.01 or XHTML. These often require plugins, reducing the site’s compatibility and security. HTML5, on the other hand, supports the direct integration of multimedia elements as well as JavaScript-based programming interfaces. [...]  

Chrome 56: changes to make the web safer

For two years now, Google has been actively promoting SSL encryption for websites. The search engine giant started acknowledging data transfer protection as a ranking factor in 2014, but now wants to go one step further. Users of Google’s browser, Chrome, will soon be actively warned about websites with unsafe data exchanges. This articles explains what the planned changes are and which consequences they have for the user and website operators. [...]  

What is an internationalized domain name (IDN)?

Internationalised domain names (IDNs) significantly increase the number of potential combinations for domain registrations. With this system, Spanish speakers are finally able to use accents in words and names like México or Bogotá. Non-Latin characters are also now possible under this mechanism. These profound changes are made possible through a translation process defined in the internet specification, ‘Internationalising Domain Names in Applications’ (IDNA). [...]  

How are websites accessed?

In order to access a web page in a browser, you just have to enter the URL into the address bar in your web browser and the requested website will pop up on your screen. This seems simple enough, but the process that’s taking place in the background is a highly complex one. Learn about what happens when you access a website – from the URL translation to the relevant IP address via data transfer, to the rendering of the page in the browser window. [...]