Vero – True Social: a closer look at the hyped-up network

Where has this Vero – True Social suddenly come from? The social network has been experiencing a remarkable hype since the beginning of the year....

How to delete your Facebook account: a step-by-step guide

Recent scandals with Facebook’s data protection policies have left many users feeling betrayed by the social networking giant, which has been facing...

How to create the perfect out of office message

The out of office message is a crucial part of email communication in the workplace. If you don’t have access to your email, your contacts will want...

The best WhatsApp alternatives

Invitations to dinner parties; updates about work; an away day with your Sunday football team: if you’re not using WhatsApp, you run the risk of...

Website retargeting: hot on the user’s heels

The biggest challenge facing the e-commerce industry today: turning users who’ve found their way to websites via solid SEO work or ads into paying customers. A number one spot in Google’s search results or the highest click rate with an AdWords campaign means nothing if these don’t lead to conversions. Through retargeting, you can fight against scatter losses by addressing customers who’ve shown...

10 .htaccess tricks that everyone should know

Are you the webmaster of an Apache server? Then you should definitely use .htaccess. This text-based configuration file is an easy outlet for changing server settings. Once you know how to create a file and use a few .htaccess tricks, you can begin configuring your sever.

Responsive web design, app, or mobile website?

To have a successful web presence, it’s now crucial to be able to reach out to as many users as possible by making your site available on a variety of platforms. This means mobile websites and responsive design are becoming ever-more essential tools for website operators. But with web apps and native apps adding two further possibilities to the mix, deciding which option works best for you can be...

Ad exchanges: advertise online

The advertisements you see online aren’t just chosen at random. Many extensive processes and procedures have gone into even the simplest of banner advertisements. The user doesn’t notice any of this thanks to real-time advertising, which takes a few milliseconds to decide which company can have their advertisement on the website. Ad exchanges are the central contact for advertisers and website...

Secure network connections with IPsec

A big problem with the previous Internet Protocol version, IPv4, was the missing guarantee of security standards of integrity, authenticity, and confidentiality. This previous protocol lacked the necessary means to identify data sources or enable secure transport. The protocol suite IPsec, developed for IPv4’s successor, IPv6, has changed the situation for Internet Protocol overnight.

Website expansion: subdomains & Co.

As is often the case for website operators or e-commerce providers, changes in content or product selection may sometimes stray from your site’s previous theme or inventory. If this new material deviates from your current selection too dramatically, then it may be time to consider other options. Moving to a new domain/website or exporting content to directories or subdomains are common solutions...

Online marketing basics: what is a supply-side platform (SSP)?

Real-time advertising plays a central role in the world of display marketing. This process gives website operators or publishers looking to sell their free ad space the chance to trade advertising inventory in a fully automated bidding process. The goal of this is to sell the inventory to the highest bidder for maximum profit. The supply-side platform thus represents an important interface between...

WordPress domain transfer: switching providers and changing your WordPress domain

WordPress websites are always subject to change. Some users may be dissatisfied with their provider and want to change web host, while others may be unhappy with their current domain name and want a new web address. With WordPress, it’s easy to transfer domains and change providers, whether you work with your own WordPress installation or use wordpress.com.

The best WordPress backup plugins

If you’ve invested lots of time and effort into your WordPress project, you definitely need an adequate backup solution. Otherwise, you run the risk of losing important data through a database or system failure, which may not be retrievable. Which WordPress plugins are available for helping you back up your project?

Accelerated Mobile Pages (AMP)

A major concern on all web developers’ to-do lists is making sure their website is user-friendly. Responsive web design and accessibility measures enable you to respond to increasing global mobile traffic without neglecting layout and design. From data published in February 2016, it is obvious that Google’s Accelerated Mobile Pages now provide a new tool in the fight for fast loading times and...