Why it is absolutely vital to register your .uk domain right now

Cybersquatting, typosquatting or legal battles over domain names – these are the potential risks of not taking advantage of the right to register your...

Deepfakes: the next generation of counterfeits

Thanks to deepfakes, the internet is experiencing a new generation of counterfeits: they enable realistic video manipulation with little effort...

How to create the perfect out of office message

The out of office message is a crucial part of email communication in the workplace. If you don’t have access to your email, your contacts will want...

The best WhatsApp alternatives

Invitations to dinner parties; updates about work; an away day with your Sunday football team: if you’re not using WhatsApp, you run the risk of...

Website optimisation: how to use web analytics

Which parts of my site are the most effective? How do my customers navigate from A to B? How do visitors find my site, and what makes them leave again? For all these questions and more, web analytics can provide the answers. Web analysis tools such as Google Analytics use sophisticated technology to track all actions on your website and allow you to draw insightful conclusions about your target...

Live chat software – who should use this modern support model?

Live chat support is becoming an increasingly popular way of offering customer service for online businesses, and all you need is software and a code to get started. However, maintenance of a live chat service is expensive and time-consuming, so before you dive straight in, it’s important to consider whether live chat software is right for you.

Quotas – storage for web space and e-mail

Did you encounter the word 'quota' from your web space provider or as part of mail hosting and wonder what is it? When does this storage limit come into play? We show you when and why quotas are used and how to differentiate between the different types.

What role does SEO play in domain selection?

For a site to position well in the search results, there are many technical, strategic, and content-related requirements that need to be fulfilled. The problem is that these factors – over 200 of them in total – are not all known. Google keeps many of them a secret in order to prevent manipulation and deception of their search engine. Is the domain name a factor? Is there such as thing as the...

What is a web app? Definition and examples

Apps come in all shapes and sizes nowadays – from native mobile apps designed for smartphones and tablets, to desktop installations for office management. And now, there’s a new form of application that works on all operating systems and devices: web apps. But what are web apps, what are their specific features, and how to they differ from native apps or indeed traditional websites? Let’s take a...

How to save a website as a PDF

Those who want to save a website as a PDF can do so with the help of a wide range of programs. But conversions often have their drawbacks: many applications don’t transfer internet content completely true to their original form. Some programs, however, prove that it doesn’t always have to be this way. We present some of the best ones.

Creating and designing newsletter templates

Nowadays, our e-mail inboxes are overflowing with newsletters. In order to make sure your business stands out from the wave of mail that floods in every day, you need more than just sound content and competitive offers. A professional, visually stimulating e-mail newsletter complete with a unique, personalised design optimised for smartphones, tablets, and computer screens can ensure your company...

E-mail marketing: finding success with professional newsletters

E-Mail marketing provides a direct and personalised way of delivering the recipient the information they need. With individual newsletters and advertising mails, businesses can achieve a sustainable customer retention whether it involves interested parties, repeat customers, or business partners. The challenge lies in defining the exact target group and offering them interesting and highly...

Six free alternatives to Microsoft Office

Microsoft Office is the most widely used Office package and, without a doubt, will remain to be for professional purposes. For users who often exchange documents with others, its compatibility gives it an unbeatable advantage. The biggest disadvantage, however, is the high cost of using Microsoft Office. Microsoft Office alternatives are usually more cost-effective, especially when the software is...

Google Analytics: analysis for web success

Website operators pull out all the stops to try and guide visitors to their sites, through advertisements, links, or simply high-quality content. To measure the impact of different measures, Google Analytics tracks the behavior of site visitors and sums it up in detailed statistics. But how does Google do this and how can this be useful for your site?