Selling online: the top English-speaking online marketplaces

You want to sell online – but where? If you don’t want to be entirely responsible for your own online shop, then you should offer your products on...

MOOC – the online education platform

MOOC opens the door to a new era of learning. Massive open online courses give everyone with internet access the opportunity to receive education at...

Google Maps alternatives: What map services are there?

People all over the world use navigation apps on a daily basis to look for information and get to destinations safely. Google Maps, the map service by...

Gender marketing

What makes men and women tick? As we know, it’s not always the same thing. Advertisers have long been aware of this fact, and over the years, gender...

Ads.txt: what’s the function of the file?

Ads.txt is meant to help fight a scam in programmatic buying: the scam of domain spoofing. The underlying concept is as simple as it is efficient: publishers are given more control over who can trade their ad space, and control this via a simple text file. We explain what this file is all about, how you can easily create an ads.txt file yourself, and how you can make sure that it’s working as...

Using, creating and customising Word styles

It’s often very time consuming to format each and every heading of a document individually, especially for lengthy, complex documents. Font, font size, font colour – these features, among others, must be consistent within a document to achieve a uniform layout. Word styles allow you to easily format and edit a text, making significant and otherwise tedious adjustments to features such as a table...

Selling online: the top English-speaking online marketplaces

You want to sell online – but where? If you don’t want to be entirely responsible for your own online shop, then you should offer your products on e-commerce platforms. Aside from the giants Amazon and eBay, there are other interesting online marketplaces that are worth checking out. In this guide, we present some options and show you each of their benefits and drawbacks. In addition to their...

MOOC – the online education platform

MOOC opens the door to a new era of learning. Massive open online courses give everyone with internet access the opportunity to receive education at the highest level – online, without admission restrictions, and best of all, massive open online courses are free of charge. With the help of video clips, online forums, and quizzes, it is now possible to learn more about any topic via a MOOC. Anyone...

What kind of future does outbound marketing have in this era of the internet?

Is outbound marketing an obsolete method of marketing? The traditional method of drawing customers’ attention to a company’s products is becoming less and less important internet culture moves on. Instead, informative media offers are provided that potential customers discover on their own and hopefully share without being prompted to do so. However, marketers shouldn’t renounce classic...

Banner design: how to design your own banners

Advertising banners are an elementary component of online marketing. Well-designed advertisements invite the viewer to take advantage of your offer. Therefore, well-made graphics can generate attention, clicks, and ultimately sales. However, many things can go wrong when it comes to banner design. We explain to you in a step-by-step guide what constitutes good banner advertising and which mistakes...

Altcoin: What are the alternatives to Bitcoin?

Bitcoin’s success has spawned hundreds of cryptocurrencies now available on the market. Known as altcoins, they try to fix Bitcoin’s weaknesses or else have a completely different focus. In this article, we present the most popular and important alternatives to Bitcoin and explain their main differences: what are the advantages and disadvantages of each cryptocurrency?

Spotify alternatives: a comparison of 6 streaming services

For music lovers, streaming services are the best option for easily listening to music no matter where you are. But not every streaming service offers the same functions. The little additional offers of each music streaming service are crucial differences when it comes to making a decision. In this article, we describe them in detail.

Corporate identity: the five most important aspects and how you apply them

What is corporate identity and how does it help your company? The concept of corporate identity aims to standardise the values and behavior in all areas of a company. In doing this, you improve communication within the company, as well as externally, and use your corporate identity as a driving force to establishes and strengthens your position in the market. This guide will explain which aspects...

The best Windows Movie Maker alternatives

Cut! That's a wrap – from Microsoft operating systems Windows 10 and on, Microsoft customers will have to do without the Windows video editing programme. Fortunately, there are many Windows Movie Maker alternatives available on the internet, many of them free. Some of them offer beginners the most important basic functions, while others are impressive for even advanced and semi-professional video...