General Data Protection Regulation: new laws from 2018

On 25 May 2018 a new European law on data protection will take effect. However, many companies and website operators are unprepared for the new...

Gender marketing

What makes men and women tick? As we know, it’s not always the same thing. Advertisers have long been aware of this fact, and over the years, gender...

The most popular WordPress themes

If you’re looking for a theme for your WordPress website, you certainly are spoiled for choice. More than 5,000 free options alone are available to users on WordPress.org. In addition, there are countless themes distributed by third-party websites – partially at a fee. So how can you be sure you’ve made the right choice? In this guide, we introduce you to some options and deliver an overview of [...]   

Alternatives to Evernote: A comparison of digital notebooks

Evernote is one of the most popular digital notebooks worldwide. It is characterised by its structured, multifunctional presentation. However, many useful features are included only in the paid premium version. We will show you which comparable programs are available and give you the best alternatives to Evernote.   

Terminal servers: definition, basics, and advantages

In the days of mainframe computers and the first smaller networks, terminals were a crucial building block for sharing hardware and software resources. It is no coincidence that terminal servers – the central administrative entity of such networks – are in demand decades later, now that applications are to be made available to multiple users.   

HEIF: all you need to know about High Efficiency Image File Format

Apple has replaced JPEG as the standard image format on iOS 11 and macOS High Sierra. The successor HEIF (High Efficiency Image File Format) enables users to save photos in a more space-saving and higher quality format. Since other platforms such as Windows or Linux do not yet support the new format, the MPEG standard’s possibilities are still limited.   

General Data Protection Regulation: new laws from 2018

On 25 May 2018 a new European law on data protection will take effect. However, many companies and website operators are unprepared for the new General Data Protection Regulation (GDPR) despite it being relevant to their day-to-day business. On top of this, high fines will be imposed for those violating the regulations. Here we summarise everything worth knowing on the new EU GDPR for [...]   

Inbound marketing: the elegant way of addressing customers

Advertising on social networks like Facebook, Twitter, and YouTube, or on search engines like Google, is a crucial way for large companies to make themselves found online. Smaller companies and online stores, on the other hand, must depend on cheap but efficient alternatives. One possible solution is so-called inbound marketing, which focuses on the individual user and aims to make them a [...]   

Which media players are the best iTunes alternatives?

If you want to listen to music from your computer, or organise your digital music collection, iTunes is the most popular choice of tool. However, even iTunes has its weaknesses, and that is why we are providing a list of good alternatives. These media players specialise in different features and address different user groups. So, what are the good iTunes alternatives and what distinguishes them? [...]   

Entertainment expenses for accounting and taxes

Business meals and other such events are a significant part of many businesses day-to-day activities. There are many companies out there that spend a lot of money in order to be able to have a nice setting and atmosphere to conduct meetings with clients. This can be to discuss both current and future projects. However, once the bill comes, there is also the important matter of the entertainment [...]   

What are the best alternatives to Facebook?

We once used phone calls and text messages to carry out all our communication, but now our private conversations are largely digitalised and carried out almost entirely online. We write to each other via messenger apps and share photos, thoughts, and feelings on social networks. But because all our private communication now takes place over these digital channels, we now need to think more about [...]   

Professional e-mail signatures

A professional e-mail signature is a standard part of business communication. Private users can also stand to gain from these e-mail additions. But what exactly does a good e-mail signature contain? And which information should your company include when sending messages to customers or business partners?